RealVu® has established a Marketplace with access to over
1000 sites selling on a “Viewable Impression” basis.
Why Join the RealVu® Marketplace?
- Participate in a truly premium display advertising marketplace.
- Receive premium dollars for all of your inventory, even below the fold.
- The quality of your inventory is maintained through the life cycle of advertising delivery.
How do I work with the RealVu® Marketplace
- We will work with you to determine viewable impression rates for your remnant inventory with a free
website analytics flight
- We will negotiate a rate with you to purchase Viewable Impression inventory
- You will advise us of your placement locations, placement sizes, channel and demographic information
- We will provide you with RealVu® Marketplace tags for each placement
- RealVu will notify you when campaigns are ready to run on your site
- Receive payment from RealVu®
- Use the RealVu ad server for your direct VI media buys
Why use the RealVu® Ad server?
- Sell MRC accredited viewable impressions to your advertisers directly
- Analyze and improve your viewable impression inventory yield.
- Increase your revenue by attracting bigger brands that are interested in real reach
and frequency
- Sell inventory for its true value, not based on the performance (Pay per click, lead
or transaction) of an ad or product publishers do not control
- The apples-to-apples bundling of online, television, radio and print and
direct mail campaigns
- Effectively monetize below the fold inventory. (with viewable impressions below
the fold inventory becomes premium)
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